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Jul 27, 2009

25 Most Essential SEO Tips to Optimize your Website or Blog

Write Unique content: It is most essential for you to write unique content in your article, This means your content should be different from other sites and blog.Some times it resembles to the copied content there for try to write your content in your unique way.

Add newer and Newer Content: When you add newer content regularly your site makes maximum optimization for search engine.Always try to add New and Unique content regularly.

Create a good keyword phrase: The first thing you should do when working on search engine optimization is find a great keyword phrase for particular page. You shouldn't try to optimize your entire site to one keyword phrase - instead focusing on writing pages for specific keywords and phrases.

Try Choose a phrase that is popular or famous: When trying to decide on a
keyword phrase, you want to find one that is popular but not extremely popular. This may seem counter-intuitive, but the reality is that extremely popular keywords are very desirable and so very competitive. It's better to try to optimize for keywords that you can rank higher. You'll get more page views from a less popular keyword when you're on the first or second page of the search engines, than from a super popular keyword that you only make it to page 50 of search engines.

Use the keyword phrase in your title tag: The title tag is one of the most important tags on your Web page. And placing your keyword phrase in the title tag, preferably at the beginning, is very important to get that phrase into the search engines. Plus, that puts your keyword phrase as the link in the search engine index.

Get a domain with your keyword phrase : Putting your keyword phrase in your domain name is a great way to optimize for that phrase.

Use the keyword phrase in your URL : Even if you can't get your keywords into your domain name, you can put them into your URLs. Search engines read the URLs and assign value to the text they find there.

Use your keyword phrase a lot, but not too much : The ratio of your keywords to the rest of the text on your page is called the keyword density. It's important to repeat your keywords in your document, but not too much. Keyword density should be between 3 and 7% for your primary keyword phrase and 1-2% for any secondary keywords or keyword phrases.

Use your keyword phrase in anchor text of links : Link text is another great place to put your keyword phrase. Links stand out on most Web pages, and so are given higher priority than surrounding text.

Ask other people for links to your page : A great way to get inbound links is to simply ask for them. But remember that excessive cross-linking can be viewed as spammy, so be careful about trading links or otherwise buying links on external sites.

Try to get your keyword phrase inside incoming links : Inbound links are a great way to improve your page rank. But you can't really control how people link to your pages. Chances are they won't use a phrase that has anything even remotely close to your keyword phrase. Remember that they are doing you a favor by linking to you. If it makes sense, you can ask them to change the text of the link, but be careful, as people can be very touchy, and you might just get your link removed.

Try to get links from reputable sites : Reputable sites that link to you will increase your reputation. After all, if a reputable site feels that your site is valuable enough to link to, that means that your page has more value. You can tell if a site is considered reputable both by how high it appears in search engines and it's Google PageRank. Also, .edu sites have a higher reputation because they represent schools and universities.

Try to get links from similar sites : Inbound links from sites similar to your own are important as well. This indicates that your site does have content related to that topic. Plus, it indicates that your competition finds your site valuable, and that gives your site more credibility.

Try to get links from .edu, and .gov sites : Sites that are on .edu and .gov top-level domains have a large amount of credibility because they are very difficult to get. So if you can get the designers of those sites to link to you, that gives your site more credibility as well.

Create as much content as you can : Content is king. The more content you have on your site, the more there is to be indexed and appear in search engines.

Keep your site content inside one theme : The theme or topic of your entire site is important as well. If you have a lot of pages all around one basic theme, that will lend more credibility to each page that follows that same theme.

Keep your site live as long as possible : Older pages (at the same domain) will rank higher than newer ones.

Create a sitemap : Search engines love sitemaps - not necessarily for ranking, but for finding links on your site. It's not critical that you create an XML sitemap or Google sitemap, plain HTML sitemaps work just as well.


Create an XML sitemap or Google sitemap : Search engines love sitemaps - not necessarily for ranking, but for finding links on your site. It's not critical that you create an XML sitemap or Google sitemap, plain HTML sitemaps work just as well.

Use 301 redirects for permanent redirects : When you redirect your pages, you should always use a 301 http server redirect. This tells the search engines that the redirect is permanent and that they should change their index to use the new URL. Spammers use other types of redirects (HTTP 302 redirects and meta refresh), so they are not a good idea to use.

Use 302 redirects only for long or ugly URLs : HTTP 302 redirects are for temporary redirects. The only time you should use them is for redirecting ugly URLs to more user-friendly ones. This tells the search engine that the ugly URL should not be removed from the index, because the user-friendly URL is just to make the URL palatable. Keep in mind that many spammers use 302 redirects to fool search engines. So be judicious in your use of them.

Get as many inbound links as you can : Links are important, especially from sites other than your own. These are called inbound links. And if you get a lot of inbound links, that will help your page ranking. Remember that 1-2 links from high-reputation sites are better than 10 links from link farms.

Put your keyword phrase in the first paragraph : Repetition of your keyword phrase is important in your content. But it's especially important in the first one or two paragraphs of text. And if you can repeat it once in the first paragraph that will help up it's priority.

Put your keyword phrase at the top of the HTML : More than just the first paragraph, you should try to move your content towards the top of the HTML document. And that includes your keyword phrase.

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