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Jul 20, 2009

Why is a good domain name important?

Finding, selecting and acquiring a suitable domain name is a significant first step in building a thriving online business. There are numerous reasons why individuals and enterprises own domain names. A good domain name helps you in numerous ways; your domain represents both you as well as your company. It is your location on the www and also your email address.

You can add your domain name to your business card, email signature, and other ads.

You can build credibility: These days everyone you know is online and a good domain name shows your customers that you have an established business.

You can improve your marketing efforts: A good domain name provides your customers an easier way to remember you and reach you too.

You can protect your brand: In the online space, domains or domain addresses are valuable online real estate. So once you have selected and found the domain of your choice available, register your unique domain name quickly with domain name registration services such as Yahoo! Small Business to secure the domain name that best represents your business name - and also to keep it out of the hands of your competitors.
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